Luxury Schmuxury
by: Jonathan Salem Baskin"Mass-affluent" brands like Burberry, Tiffany, and Coach are hurting in this dicey economy of ours, just like their lesser-branded competitors.I guess I still don't understand...
View ArticleRecession Forces Luxury Brands to Target the Wealthy
The first thing that popped up on “must blog” list is another item about luxury. According to a Luxury Institute study, summarized by AdWeek, state-of-the-market series, 77% of high-end shoppers...
View ArticleAmerica’s Mass Affluent - What Is Their Online Behaviour?
Nielsen reckons that America’s “Mass Affluent” represent 12% of US households but enjoy an outsized 26% of the nation’s total wealth.Who are the mass affluent? According to Nielsen? It is households...
View ArticleLuxury Schmuxury
by: Jonathan Salem Baskin"Mass-affluent" brands like Burberry, Tiffany, and Coach are hurting in this dicey economy of ours, just like their lesser-branded competitors.I guess I still don't understand...
View ArticleRecession Forces Luxury Brands to Target the Wealthy
The first thing that popped up on “must blog” list is another item about luxury. According to a Luxury Institute study, summarized by AdWeek, state-of-the-market series, 77% of high-end shoppers...
View ArticleAmerica’s Mass Affluent - What Is Their Online Behaviour?
Nielsen reckons that America’s “Mass Affluent” represent 12% of US households but enjoy an outsized 26% of the nation’s total wealth.Who are the mass affluent? According to Nielsen? It is households...
View Article
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